The Plank

Will Bloomberg Jump In? Maybe So...

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Chris Smith's good piece in New York magazine on top Bloomberg aide Kevin Sheekey certainly makes it seem as if the mayor may run for president. There was also this nugget, which I had not seen reported:

“He’s a master of floating a story line,” says Howard Rubenstein, who
knows a few things about manipulating media coverage. “I’ve had a lot
of discussions with him. Kevin looks relaxed, but his mind is in
overdrive. The thematics of what the mayor would say to make him a
possible candidatelargely Kevin’s thinking. What areas Bloomberg
should visit, internationally and nationallyKevin’s thinking.” Behind
the scenes, options were kept open. “Kevin asked me if I noticed
anything about the date when Bloomberg switched his registration from
Republican,” says Frank MacKay, chairman of the Independence Party. “I
hadn’t. ‘Colorado,’ Kevin says. ‘That was the date we needed to change
if we wanted to be able to get on Colorado’s ballot. No one in the
press picked up on it!’?”

--Isaac Chotiner 

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