Romney's Electoral Map Is Tough Without Wisconsin
September 07, 2012
If Romney concedes Wisconsin, Obama's within striking distance of the magic number: 270.
How Romney's Mormon Problem Became His Greatest Asset
August 27, 2012
The Romney campaign has decided, with good reason, that Mormonism is no longer the candidate's problem, it's his solution.
The Campaign’s Biggest Buckrakers
August 24, 2012
AFTER THE SUPREME COURT issued its Citizens United decision in 2010, money poured into the U.S. electoral system like never before. Ten billion dollars will likely be spent on the 2012 race, up from $7 billion in 2008—making electioneering one of the few U.S. growth industries in an ailing economy. Campaigns and super PACs have already spent $332 million on TV advertising in the presidential race alone (three-quarters of that sum on negative ads). This avalanche of cash has caused a lot of angst about the future of democracy.
Romney’s Lost August
August 23, 2012
The Romney campaign needed to shake things up in August. They didn't.
Will Akin and Ryan Save Elizabeth Warren?
August 22, 2012
Elizabeth Warren has struggled to remind voters in Massachusetts that Scott Brown IS a Republican. Will Paul Ryan and Todd Akin help?
The Real Strategy Behind Romney’s (Lying) Welfare Ads
August 22, 2012
Romney delivers a message capitalizing on the resentments of white working class voters—the exact voters he needs to win the election.
Romney Needs to Build a Theme Rather Than Fight Specifics
August 14, 2012
Romney needs a compelling and broad theme to combat specific attacks against unpopular elements of his platform.
Romney Passes Welfare-Queen Card To Scott Brown
August 10, 2012
Gosh, what sort of way-back machine has descended on Boston this week? The Republican political strategy emanating from the Hub has a distinctly 1988 feel to it, what with the resuscitation of that Reagan-Bush golden-oldie...the welfare queen!
The conventional wisdom has long held that Romney was disposed toward a lower-case “c” conservative vice-presidential selection, like Pawlenty or Portman: A candidate with indisputable credentials for the presidency, undoubted loyalty to Romney, and experience on the national stage. In other words, Romney wasn’t going to do anything interesting. While this was probably disappointing for the politicos, it made sense for the campaign's overall strategy.