Homer Simpson

First it was Arlen Specter announcing that he was switching parties explicitly because he didn't think he could be reelected as a Republican. Next, of course, it was Sarah Palin eschewing politics as usual by vacating the Alaska governor's mansion eighteen months before the conclusion of her term. Now, it's Florida Senator Mel Martinez, who'd already announced he wasn't running for reelection in 2010, following Homer Simpson's immortal dictum "If at first you don't succeed, give up" by quitting office early. His reason?

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"Why don't I learn? The answers to life's problems aren't at the bottom of a bottle. They're on TV!"—Homer Simpson A thirty-second spot on ABC's "Roseanne" will cost advertisers $375,000 next year. "Roseanne" is the No. 1 show of the past television season. It's a comedy of lower-middle-class resentment, of a particularly modern kind. The heroine is a woman who struggles to balance the obligations of holding a job and raising a family in a world of sexism, oppressive bosses, dead-end jobs, pinched finances, and other social forces generally unhelpful to people in her position.

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