Department Of Absurd Analysis

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THE PLANK FEBRUARY 5, 2007

Department Of Absurd Analysis

Stuart Elliott's round-up of last night's Superbowl ads in The New York Times completely misses the Iraq ad and completely misses the point of the GM ad. The first sentence of his article reads: "No commercial that appeared last night during Super Bowl XLI directly addressed Iraq, unlike a patriotic spot for Budweiser beer that ran during the game two years ago."

Actually that's completely wrong. The one ad that did address Iraq was an anti-surge campaign, which stood out immediately from the rest of the absurdly banal commercials and served to remind viewers of the toll the war is taking on our troops. See my piece on the homepage.

Then Elliott actually praises the GM ad "in which a factory robot 'obsessed about quality' imagined the dire outcome of making a mistake." Elliott calls it the "best of the batch." Again, as I pointed out in my piece on the ads, that commercial robot actually threw itself off a bridge after being let go from GM--a company that has laid-off tens of thousands of people in the last year alone. It's despicable.

--Sacha Zimmerman

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