Beetle
April 19, 2011
The Volkswagen Beetle's Formerly Friendly Face
On Monday, Volkswagen launched the 2012 Beetle, the second redesign of Volkswagen's most famous model. The original Beetle was in production for 65 years, the longest-running single design in automotive history; the car has also featured in movies ranging from The Love Bug to Dazed and Confused. The new Beetle (at right) has become slightly less curvy and lower to the ground to project what Volkswagen's design chief calls "a clean, self-confident and dominant sportiness." The design also echoes the original Beetle, as well as its aesthetic cousin, the Porsche 911.
